
In an environment where capturing the customer’s attention is key, Traulux by Charmex is revolutionising visual communication at the point of sale with its range of transparent LED displays. These solutions make it possible to show dynamic content, promotions and brand messages without blocking the view of the actual product or the natural light, making them the perfect tool for shop windows that refuse to compromise on either looks or impact.
With models ranging from 3,000 to 5,000 nits, the range suits both indoor spaces and areas exposed to high light levels. And beyond the shop window, these displays work as architectural and decorative elements: they can be installed as room dividers in shops, hotels, clinics or offices, without breaking the continuity of the space and adding an extra touch of design and technology.
All Traulux LED solutions are equipped with NOVASTAR control systems, allowing remote, efficient and centralised content management. Designed for installers and integrators who want to offer real value to their customers, Traulux displays are easy to integrate, with specialist technical support and a 100% professional approach.
Explore HOLOFIX – Holographic display with 3D effect

Perfect for temporary installations that call for clear visibility and fast logistics.
Installation: temporary / touring
Pitch type: asymmetric
Pitch: 3.9 - 7.8
Outdoor
Direct sunlight: Yes
Transparency: 55%
Ideal for: temporary events such as concerts, trade fairs, exhibitions, advertising campaigns, etc…
Advantages: easy assembly and dismantling, robust, clear visibility without excessive brightness, energy efficiency.
The best option for shop windows that need visual impact without losing the view inside.
Installation: fixed
Pitch type: asymmetric
Pitch: 3.9 - 7.8
Indoor
Direct sunlight: Yes
Transparency: 75%
Ideal for: Outdoor shop windows exposed to direct sunlight or very bright settings on shopping streets.
Advantages: High brightness, perfect visibility even in direct sunlight.
Designed for spaces with controlled lighting that want elegance and visual communication without barriers.
Installation: fixed
Pitch type: asymmetric
Pitch: 3.9 - 7.8
Indoor
Direct sunlight: No
Transparency: 60%
Ideal for: Indoor shop windows in shopping centres, room dividers in hotels, clinics and corporate spaces.
Advantages: Clear visibility without excessive brightness, energy efficiency.
More information
Perfect for achieving a “wow” effect and building brand identity through visual design.
Installation: fixed
Pitch type: asymmetric
Pitch: 3.9 - 7.8
Indoor
Direct sunlight: No
Transparency: 75%
Ideal for: Decorative elements, digital architecture, "wow" effect, decoration of unique spaces.
Advantages: Distinctive formats, aesthetic integration and total customisation.
An innovative visual solution that combines technology, emotion and brand differentiation.
Installation: fixed
Pitch type: symmetric
Pitch: 3.9 // 4.8
Indoor
Direct sunlight: No
Transparency: 85%
Ideal for: Premium shop windows, museums, trade fairs, events, high-end retail.
Advantages: High transparency, maximum visual impact, real holographic effect (floating 3D images with no glasses or projectors), total innovation.
More information
Take a look at the press release we have prepared with usage ideas and the case study

technology that redefines retail
Read the press release

Farmacia Bárez Díaz modernises its shop window with Traulux transparent LED
Read the case study
FAQs
Frequently asked questions about Traulux transparent LED displays
Frequently asked questions about Traulux transparent LED displays
What is a transparent LED display and how does it work?
What advantages does transparent LED offer in retail?
What transparent LED display models are there and how do they differ?
