Published in: Charmex, Digital AV, AV Integración, Channel Partner
Traulux LED displays for shop windows: catching the eye from outside
The shop window is the first opportunity to make an impact. LED displays make it possible to show attractive visual messages, promotions, videos and seasonal campaigns in real time, increasing footfall into the shop. At Traulux we have a range of LED solutions that adapt to the particular features of each environment, whether outdoors in high light levels or inside shopping centres.
Traulux LED displays for shop windows: catching the eye from outside
The shop window is the first opportunity to make an impact. LED displays make it possible to show attractive visual messages, promotions, videos and seasonal campaigns in real time, increasing footfall into the shop. At Traulux we have a range of LED solutions that adapt to the particular features of each environment, whether outdoors in high light levels or inside shopping centres.
- High-brightness models for shop windows exposed to direct sunlight, which ensure optimum visibility even in extreme lighting conditions.
- The Traulux SLIM FIX model, ideal for indoor shop windows, outdoor windows with little direct light or shopping centres, combining slimness, brightness and an elegant look.
Traulux also offers transparent LED displays, an increasingly sought-after solution for their ability to show content without blocking the view inside, respecting the architecture of the premises and creating a stunning visual effect:
- Traulux T-Glass, high-brightness transparent LED displays for shop windows in intense direct light.
- Indoor models, ideal for shop windows with little direct sunlight and as room dividers.
Digitising the interior space: dynamic communication and brand experience
LED displays inside the point of sale bring versatility and dynamism, allowing messages to be adapted quickly to promotions, campaigns or trends. More than just an aesthetic solution, they improve the shopping experience, guide the customer and reinforce brand identity with attractive content that creates a “wow” effect and a lasting memory.
At Traulux you will find a wide portfolio of LED solutions designed to enrich the customer experience in interior spaces. Highlights include: fixed displays with GOB technology, ideal for high-traffic areas thanks to their robustness and sharpness; LED floor displays, which turn the point of sale into an immersive, interactive environment; the T-Trix modular range, able to adapt to any shape or space; and HOLOFIX, an innovative transparent solution that creates striking 3D effects. All these options are designed to maximise visual communication, set the retail space apart and leave a lasting impression on the consumer.
Solutions for temporary campaigns and experiential retail
For one-off promotional actions or product launches, Traulux proposes its flexible and rental LED displays, designed to be installed and dismantled easily. The T-RENT MiniLED Flexible model makes it possible to build curved screens, cylinders and creative structures with great visual impact.
These solutions allow retailers to innovate quickly and surprise customers at key moments in the retail calendar.
Technology at the service of visual marketing
Traulux LED displays are designed to adapt to the needs of each space, combining technologies according to goals and campaigns. Their main advantage is fast content updating, which allows retailers to adapt their communication to the retail calendar without additional graphic production costs.